Seize the opportunity to stand out with this premium sponsorship, crafted to position your brand at the epicenter of the Connect experience and in front of the industry's most influential stakeholders. As one of the title sponsors of Connect, your brand will enjoy prime exposure and continuous engagement with top-tier attendees.

This high-visibility package includes exclusive halo or banner signage elevated above the lounge—guaranteeing your brand is seen from all angles and distances throughout the venue. It’s more than just visibility; it’s a statement.

Whether your goal is to amplify brand awareness, reinforce your leadership in the pet industry, or create meaningful connections with buyers and decision-makers, this sponsorship delivers a dynamic, high-impact platform designed to elevate your presence exactly as you envision it.

Make your mark where the industry meets—at Connect Canadas Pet Trade Event.

Includes:

• Connect website front page branding

• Digital and social media branding on all our platforms

• Social Media influencer shares

• Live on site sound acknowledgement on show floor

• Presence on all digital and printed attendee send outs

• Attendee bag promotional insert

• Breakout room for your team meetings and needs

• Pillar wrap at show floor entrance

• Custom floor decals placed throughout show floor

• Popup banner opportunities

• Video message on entrance monitors

• Upgraded listing of logo on digital show floor map.

• Includes co-sponsorship of Connect Lounge which also has 3 charging stations that have 6 placements for 24x30 posters.

Following an action-packed opening day at Connect, the energy carries into the evening with Connect Live—an exclusive celebration bringing together vendors, attendees, media, and passionate pet professionals for an unforgettable night.

Set against the vibrant backdrop of the Niagara Falls Convention Centre, Connect Live 2026 blends business with pleasure in a dynamic atmosphere featuring live entertainment, signature refreshments, and a curated selection of food.

This evening isn’t just about networking—it’s about building authentic connections, exchanging ideas, and celebrating the shared passion that drives our industry forward. And to top it all off, the night will feature the return of Connect’s thrilling $10,000 cash giveaway, making the celebration even more unforgettable.

Sponsor Connect Live 2026—where the pet industry comes to celebrate, connect, and create lasting impact-Wednesday, March 4, 2026

Includes:

• Social media and email blasts leading up to Connect Live.

• Onsite signage, including banners, product displays, and digital displays.

• Prominent signage on show floor promoting your brand and event partnership.

• Front page website brand recognition

• Digital show floor map branding

• Custom floor decals placed throughout show floor

• Sponsorship acknowledgement announcements during show hours.

• Speaking opportunity at Connect Live.

The final day of Connect, attendees and exhibitors will be provided lunch to help fuel them through the day.

This dedicated space will be a prime opportunity for a brands marketing materials and an opportunity to address the attendees while they take a break from the show floor. Thursday, March 5, 2026

Includes:

• Prominent signage at event including signage, pop-up banners, tent cards and more.

• Speaking opportunity during lunch, Social media postings and collaborations.

• Email blasts announcing sponsorship and continued recognition leading up to event.

Kick off Connect with a relaxed evening among pet industry friends. This special gathering offers a welcoming start to Connect and a chance for exhibitors and brand partners to unwind after a productive day. Hosted at the Marriott on the Falls, the evening will feature light refreshments, hors d’oeuvres, and music, all in a casual, inclusive atmosphere designed to foster connection and conversation. This evening is open to media partners and registered exhibitors. March 3, 2026

Includes:

• Prominent signage at event including signage, pop-up banners and tent cards.

• Speaking opportunity at event.

• Social media postings and collaborations.

• Email blasts announcing sponsorship and continued recognition leading up to event.

Promote your brand at the show with a video! As one of just five sponsors, you'll have the opportunity to showcase your message through digital content. Submit a 30-second video to get your products and services noticed by a wider audience. Don't miss this chance to elevate your visibility!

• Boost Your Presence at Connect with a Branded Video Message

Get your brand noticed early with our Front Door Lobby Window Decals!

We have 6 spots available. Customize these prime display images with your messaging—promote your booth number or special offers. If you need assistance, we can design them to suit your preferences! Includes printing and installation.

We have custom printed cardboard banner stands to optimize your branding opportunities within Connect’s high traffic areas on the show floor or in the lobby area. Captivate the attention of guests coming from either direction with double-sided full colour graphics.

You can create your own design or we can do it for you. Includes production charges

4'x4' Floor decals are highly effective at capturing attention, especially when employing strategies to enhance their impact.

Utilizing bright, 4' x 4'high-intensity colours can significantly attract customers. Incorporating humour can also make your message more memorable, as the playful nature of floor graphics allows for a creative expression that will highlight your brand. Includes printing and installation.

Connect will call out a sponsor logo and the closest attendee to the brands 2'x2' decal will win a prize pack from that sponsor. Giveaways happen during show event hours.

The prize pack is at the discretion of the sponsor; with a minimum $200 value (credit, product, etc.).

Sponsors only need to provide us their logo for artwork and we will create their floor decal with booth number.

Sponsors only need to provide us their logo for artwork and we will create their floor decal with booth number.

Maximize your visibility with a featured banner highlight on our interactive floorplan. Your exhibitor name and booth number will be prominently displayed at the top of the page each time attendees access the Connect showroom through our wayfinding portal—making it easier for them to find you and engage with your brand.

Turn a breakout room into a branded session. host a specialist, organize a client meeting, or create your own unique space. Promote your brand over the 2 days, and let Connect help boost your message through emails, social media, and onsite signage. AV equipment, food, and beverages are available for an extra fee.

Put your brand directly into the hands of every attendee with the Connect Bag Sponsorship. Your supplied, branded bags will be distributed at registration and used throughout the entire show—giving your company visibility at every booth, in every seminar, and beyond. As a reusable marketing tool, these bags continue promoting your brand well after the event. Plus, the Connect team incorporates the bags into our broader marketing efforts, including media outreach and influencer campaigns throughout the full Connect promotional cycle.

Maximize your visibility with a Lanyard Sponsorship—a powerful way to showcase your brand throughout the entire show. Every attendee will wear your message, ensuring continuous exposure across both days of the event. Sponsors provide pre-approved lanyards, making this a high-impact, cost-effective opportunity to stay top of mind pet industry professionals.

Position your brand as a leader in industry knowledge by aligning with the Education Stage at Connect. From finance and marketing to operational strategies for thriving pet businesses, these sessions deliver practical value to attendees—while providing your brand with premium visibility.

Workshops run continuously across both days of the show, ensuring ongoing exposure and engagement with a dedicated professional audience.

Make a bold first impression with one of only three exclusive exterior banner placements—strategically located and visible even from across the border. Your 15'x15' branded banner will be one of the first sights attendees see as they arrive at the venue. With support from our creative team, we’ll craft a powerful visual that introduces both Connect and your brand, setting the tone for the experience ahead

CONNECT proudly welcomes the Tru North Grooming Show—an invitational competition complemented by educational seminars tailored for attending groomers. Sponsorship of this premier grooming event supports the continued growth and recognition of the grooming sector within the pet industry, while providing brands with meaningful exposure to dedicated professionals and emerging talent.