Thank You for an Incredible CONNECT 2026
Thank you to the retailers, groomers, distributors, manufacturers, service providers, and pet professionals who joined us March 4 and 5, 2026 at CONNECT in Niagara Falls.
Over two incredible days, the Canadian pet industry came together to share ideas, discover new products, attend education sessions, and build the relationships that continue to move our industry forward. From the busy show floor to the CONNECT Tool Box vendors and networking events, the energy and collaboration made this year’s event truly special.
CONNECT has always been built by pet professionals for pet professionals, and it is your participation, passion, and commitment to the industry that make the event what it is.
Thank you for being part of CONNECT. We look forward to seeing you again next year.



"Connect truly delivers. It’s a standout event for high-quality conversations, intentional networking, and a genuine sense of community.
Everything runs seamlessly thanks to the Team Connect crew, who go above and beyond to support attendees. Plus, the experience is top-notch with great food, comfortable carpeted aisles, and social events that perfectly bring everyone together."
"An absolute success and blast at the Connect Pet Expo! Unmatched networking opportunities and such excellent energy. The professionalism and support from Grant, and his team at Connect make it a perfect venue and experience to connect with new prospects, educate for stronger retail, and catch up with current and old partners. Highly recommend for anyone in the Pet Industry sector to attend."
Connect Pet Expo offers a truly valuable and refreshing experience. The environment allows for meaningful, one-on-one time with brands, creating space for real conversations, thoughtful questions, and stronger relationship building. The overall atmosphere is welcoming, collaborative, and genuinely supportive of the pet specialty community. It’s an event that prioritizes connection and quality interactions.
Connect:
A B2B pet trade event celebrating the Canadian pet industry hosted and created with a team that is 100% built with individuals and vendors from the Canadian Pet Industry.

Join the Movement to Protect Oceans, Support Canada, and Nourish Pets
By Jennifer Murray
Canadian retailers have a chance to be part of something bigger than any one product. The United Seal Industry Association of Newfoundland and Labrador is leading a bold initiative that supports healthy oceans, strengthens Canadian communities, and delivers incredible benefits for pets. Now we are calling on you to help us build a movement that can change Canada for the better.
Seal populations along the east coast are abundant, and without careful management, they impact fish stocks, the delicate balance of our marine ecosystem, and the health ofthe seals themselves. The USIANL seal project provides a solution. By supporting responsible and humane harvests, we can protect fish stocks, support sustainable coastal economies, and ensure our oceans – including the seals – remain vibrant for generations to come.
The products created from this initiative, especially seal oil rich in Omega-3s including DPA, are a game-changer for pets. These nutrients support healthy skin and coats, improve joint comfort, promote heart and brain health, and are absorbed more effectively than many traditional oils. Pet owners are looking for products that are natural, safe, and effective. By offering these premium Canadian products, you give pets the nutrition they need while promoting sustainability right here at home.
As a retailer, you are a critical part of this movement. Every sale and every conversation with a customer is a chance to support Canadian jobs, build a sustainable future, and protect the environment. By championing seal products, you are showing your customers that your business cares about pets, communities, and the planet.
We are inviting retailers across Canada to join us at booth 602 at the Connect Pet Expo. Be part of a movement that delivers positive change, strengthens Canadian communities, and gives pets the best nutrition nature has to offer. Together we can create a future where vibrant oceans, healthy seals, thriving communities, and happy pets are the standard.
Want to learn more about Canada’s newest and emerging pet food ingredient?
Youtube Video: https://www.youtube.com/watch?v=uWE5LGS_1nc&t=2s
Website: https://usianl.org
Seal has the potential to become Canada’s signature novel protein, similar to the success of kangaroo in global pet nutrition. To explore seal-based products and their market opportunity, contact Jennifer Murray by email at [email protected]
Visit them at Connect March 4&5, 2026 https://connect2026.expofp.com/?murray-pet-sales